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Internal Updates

Turck internal update materials were created to organize newsletters, press releases, pitch decks, and landing page content into clear, branded communication pieces. Each project focused on structured layouts, concise messaging, product imagery, and visual hierarchy to make technical information easier to read, share, and understand.

Newsletter

Newsletters at Turck were created to organize product updates, technical information, and company news into clear and engaging communication pieces. Each layout focused on balancing concise copy, branded visuals, supporting graphics, and strong visual hierarchy to improve readability and audience engagement across print and digital formats. The structure helped present complex information in a more approachable way while maintaining consistency with the overall brand and marketing strategy. This approach supported ongoing customer communication, product awareness, and internal engagement initiatives.

Press Release

Press releases were developed to communicate product launches, company announcements, and industry updates in a professional and visually engaging format. Each piece focused on delivering the key message clearly while supporting it with concise content, branded visuals, product imagery, and organized layouts that improved readability and visual impact. The goal was to create polished communication materials that strengthened brand credibility while helping customers, partners, and industry audiences quickly understand important updates and announcements.

Pitch Deck

My process for creating pitch decks at Turck focused on turning complex technical products and systems into clear, concise presentations that were easy for sales teams and customers to understand. I started by identifying the core product message, the main customer value, and the most important technical points to communicate. From there, I organized the deck into a simple story structure that introduced the product, highlighted key features and benefits, and showed the primary applications or industries it supported. Visually, I used clean layouts, strong product imagery, concise copy, and branded formatting to keep the information professional, focused, and easy to scan. The goal was to create presentations that supported product launches, sales conversations, and technical marketing by making complex solutions easier to communicate.

Landing pages

My landing page process focused on building clear, conversion-oriented pages that turned technical product information into concise, easy-to-scan marketing content. Each page was designed around a specific product or campaign, with emphasis on a strong headline, clear value proposition, key benefits, supporting visuals, and a focused call to action. The goal was to reduce friction, guide the visitor quickly, and support lead generation through a clean, targeted user experience. This matches the structure visible on the Turck reference pages, which center product-specific messaging, scannable benefit points, and conversion-focused content, sometimes supported by video.

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© 2026 by Cohoes Design LLC

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